Yes. Content really is king!
Every website needs great content. Unfortunately not all get it...
Webmaker is dedicated to the creation of powerful and compelling web content words, graphics, illustrations, photographs and video. Unlike other web designers, our origins are in copywriting and journalism so we’ll ensure your copy is sharp and grammatically correct.
Each new project begins with research. Whether the site is for an individual or a plc, we need to understand your objectives and analyse your target audiences and key messages. We learn about the benefits of your proposition and its unique selling points. We study any existing sales and marketing or communications materials including existing websites, corporate and product brochures, press releases, presentations, etc. Then we prepare an outline proposal and budget, for your agreement.
We tackle content creation from the perspective of your target audiences. We establish what these groups need to know about you, your organisation and your offer, and what is most likely to bring them to your site time and again. We ensure your existing visual identity and branding work with your new content. You don’t have a logo? Then we’ll create one for you for a surprisingly small fee.
We work closely with professional photographers and videographers skilled in the creation of high quality still and moving images. For smaller projects we often undertake own own studio and location photography.
We organise your new site’s content around proven ‘white-hat’ SEO (search engine optimisation) techniques ensuring effective use of keywords and relevant HTML tags (see SEO/hosting).
We provide tailored content management systems (CMS) and sophisticated secure back-end administration areas enabling our clients to manage their sites without the need for technical knowledge. Our skills mean we can program complex applications in-house to meet customers’ every need.
As our valued customer you remain in control throughout monitoring progress via our secure online development area. We make the site live on the main URL only when you are completely satisfied, and will continue to host, manage and update your site for as long as you require. We do not make any additional charge for minor updates in the first year (see side panel).
Webmaker works with many types of customer from individuals and small businesses, to the largest multi-national corporations and charities.